Our client is a well-known group of Thai suki and Japanese restaurant chains in Thailand. They now require a suitable candidate for the position of Marketing Manager – Brand Communication & PR.
- Designing key strategies to enhance brands by connecting with consumers through integrated campaigns.
- Identifying customer insight, maximizing revenues and driving an effective action plan.
- Developing brand communication and PR strategies to enhance all brands.
- Defining PR activities, sponsorship marketing, collaborating with CSR and executing integrated campaigns through various channels and media, including online, offline, above the line, below the line and digital channels.
- Overseeing communication and working with media agencies to develop effective media plans.
- Leading in-store communication direction and execution, including brand signage, POP merchandising and in-store activation for special occasions that deliver brand essence, build brand image and support operational execution.
- Managing budgets and effectively allocating resources among campaigns.
- Supervising subordinates to effectively manage the whole cycle of promotion campaigns.
- Building teamwork with internal cross-functional teams for effective project management.
- Carrying out any other assignments assigned by supervisor.
- Male or female, age 35 – 45 years old.
- Bachelor or Master’s degree in Business Administration, Marketing or a related field.
- Knowledgeable on restaurant and F&B industry operations.
- At least 5 years’ marketing experience in Casual Dining Restaurants (CDR), Quick Service Restaurants (QSR) or FMCG.
- Proof of success in NPD development, turning consumer insight into winning products.
- Good background in advertising/creative content.
- Hard working, open minded with a ‘can do’ attitude.
- Strong coaching skills.
- Passionate about food.
- Fluent in English and Thai.
- Computer literate.
- Ability to travel up-country and overseas some of the time.
Qualified candidates please submit your resumes stating present and expected salary & package details via APPLY NOW
P.R. Recruitment and Business Management Co., Ltd.
2034/82 Ital - Thai Tower, 18th Floor, New Petchburi Road,
Bangkapi, Huaykwang, Bangkok 10320
Tel. 02-7160000 Fax. 02-7160056