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MARKETING MANAGER – BRAND COMMUNICATION & PR (RESTAURANT CHAINS)

Job Title: MARKETING MANAGER – BRAND COMMUNICATION & PR (RESTAURANT CHAINS)
Location: Bangna
Industry:
Reference: JTH300003001456627
Contact Name: 101DB
Contact Email: 101DB@prtr.com
Job Published: August 28, 2017 16:49

Job Description

Company Background

Our client is a well-known group of Thai suki and Japanese restaurant chains in Thailand. They now require a suitable candidate for the position of Marketing Manager – Brand Communication & PR.

Job Description: 

  • Designing key strategies to enhance brands by connecting with consumers through integrated campaigns.
  • Identifying customer insight, maximizing revenues and driving an effective action plan.
  • Developing brand communication and PR strategies to enhance all brands.
  • Defining PR activities, sponsorship marketing, collaborating with CSR and executing integrated campaigns through various channels and media, including online, offline, above the line, below the line and digital channels.
  • Overseeing communication and working with media agencies to develop effective media plans.
  • Leading in-store communication direction and execution, including brand signage, POP merchandising and in-store activation for special occasions that deliver brand essence, build brand image and support operational execution.
  • Managing budgets and effectively allocating resources among campaigns.
  • Supervising subordinates to effectively manage the whole cycle of promotion campaigns.
  • Building teamwork with internal cross-functional teams for effective project management.
  • Carrying out any other assignments assigned by supervisor.

Qualifications:

  • Male or female, age 35 – 45 years old.
  • Bachelor or Master’s degree in Business Administration, Marketing or a related field.
  • Knowledgeable on restaurant and F&B industry operations.
  • At least 5 years’ marketing experience in Casual Dining Restaurants (CDR), Quick Service Restaurants (QSR) or FMCG.
  • Proof of success in NPD development, turning consumer insight into winning products.
  • Good background in advertising/creative content.
  • Hard working, open minded with a ‘can do’ attitude.
  • Strong coaching skills.
  • Passionate about food.
  • Fluent in English and Thai.
  • Computer literate.
  • Ability to travel up-country and overseas some of the time.

Qualified candidates please submit your resumes stating present and expected salary & package details via APPLY NOW

P.RRecruitment and Business Management Co., Ltd.

2034/82 Ital Thai Tower, 18th Floor, New Petchburi Road,

Bangkapi, Huaykwang, Bangkok 10320

Tel02-7160000 Fax02-7160056

Website: WWW.PRTR.COM