Location: Bangkok Area - Pathumthani
Salary: Negotiable
Reference: JTH300003001485771
Contact Name: 101DB
Contact Email:
Job Published: October 03, 2017 17:10

Job Description

Company Background:

Our client is a leading food and beverage manufacturer in Thailand. The company is now seeking a suitable candidate for the position of Product Manager, responsible for the category of dairy and functional drinks.

Job Description:

  • Being responsible for product development, focusing on dairy and functional drink product lines.
  • Initiating NPD, product marketing and strategies, as well as developing and communicating marketing plans for assigned products.
  • Coordinating with advertising agencies to develop advertising mediums and media strategies.
  • Coordinating with R&D on product development, from idea/concept initiation and strategy agreement.
  • Developing product strategies and positioningensuring the company's branding comes across in all media consistently.
  • Providing leadership in the design and production of all aspects of visual marketing needs.
  • Overseeing market research and analysis of the competition, as well as using market research tools, both qualitative and quantitative, to measure market demand and understand customer needs and the competitive position.
  • Conducting market analysis to identify customer satisfaction, marketing mix, price elasticity, response to advertisements, sales promotions, alternative channels and sales systems.
  • Implementing strategies to achieve pre-set objectives as determined by the marketing plan.
  • Overseeing exhibitions, printed promotions and electronic promotions, such as web sites and social media
  • Managing budgets effectively as well as managing media, industry relations, advertising, interactive programs and communications.


  • Male or female, aged 35-40 with a positive personality.
  • Bachelor's degree or higher in Marketing, Business Administration or a related field.
  • At least 5 years’ experience of brand/product management in a FMCG, food and beverage, healthcare or supplement manufacturing company.
  • Strong commercial, trade marketing and financial planning skills
  • Good analytical skills.
  • Creative, proactive, self-motivated and a self-starter
  • Strong team player and good communication skills
  • Excellent presentation skills.
  • Proficientin MS Office.
  • Fluent in written and spoken English.

Qualified candidates please submit your resumes stating present and expected salary & package details via APPLY NOW

P.RRecruitment and Business Management Co., Ltd.

2034/82 Ital Thai Tower, 18th Floor, New Petchburi Road,

Bangkapi, Huaykwang, Bangkok 10320

Tel02-7160000 Fax02-7160056